Spark: The 8-Week Sales System Programme for SMEs Ready to Scale Beyond Organic Growth - Now 50% Off with York Growth Hub Partnership
Boost Your Sales for Half the Price – York Growth Hub Covers 50%
Check Your Funding Eligibility - Free Call
Enter your best email below and book a meeting with Dan to discuss your sales training today.
YES! I'm Ready To Create A Business That Delivers Consistent Sales!
- Step 1: Book Your Free Sales Assessment Call
- Step 2: Growth Hub Introduction
- Step 3: Get Started We'll introduce you to the Growth Hub team for funding approval (15-minute call).
By providing us with your information you are consenting to the collection and use of your information in accordance with our Privacy Policy.
You don't like selling & you Don't want to sell..
You’re great at what you do
but when it comes to sales, i can't do it... I can't sell.
so how am I going to get more sales???
I know..
"I will post as much as I can on social media and that will work"
I don't feel confident when in front of customers.
I struggle to close and ask for the sale.
I don't know how to deal with objections
I feel awkward when I follow up a propect
"Is This Right For You? Find Out In A Free 20-Minute Call"
Don't worry - you're not alone & we can help you build the sales structure your growing business desperately needs
URban spark sales enablement & training can help you create Sales Confident for 1/2 the price....
Now with York & North Yorkshire Growth Hubs support - you can get 50% Funding to transform you results.
"Is This Right For You? Find Out In A Free 20-Minute Call"
Spark Programme Breakdown
Your 8-Week Sales System Blueprint – Structured, Strategic, Scalable.
wEEK 1 :
Sales Mindset & Goals
Objective: Set Revenue Targets And Success Metrics
Outcome: Clear Growth Vision And Measurable Benchmarks
Week 2:
Marketing Attention
Objective: Generate Consistent Qualified Leads
Outcome: Multiple Marketing Channels Working Simultaneously
Week 3:
Lead Generation
Objective: Build Multiple Channels Working Simultaneously
Outcome: Predictable Flow Of Quality Prospects
Week 4:
Lead Management
Objective: Implement CRM Systems That Actually Get Used
Outcome: No More Leads Falling Through The Cracks
wEEK 5 :
Sales Closing
Objective: Create Proven Processes That Convert Prospects
Outcome: Consistent Conversion Rates You Can Predict
Week 6:
Customer Retention
Objective: Turn Buyers Into Repeat Customers
Outcome: Increased Lifetime Value And Referral Systems
Week 7:
Scaling
Objective: Build Systems That Work Without You
Outcome: Predictable Revenue Growth On Autopilot
Week 8:
Sales Playbook & Action Plan
Objective: Complete Sales System Implementation
Outcome: Your Complete Sales Playbook Tailored To Your Business
THIS PROGRAMME IS BUILT FOR SMEs WHO'VE GROWN ORGANICALLY BUT NEED STRUCTURE TO SCALE AND WANT TO...
- Transform chaotic growth into predictable revenue systems
- Build sales processes that work without constant oversight
- Scale beyond what got you here without losing what made you successful
- Create systems that convert prospects consistently and profitably
HOW THE 50% FUNDING WORKS?
You Pay 50% | York & North Yorkshire Growth Hub Pays 50%
This isn't complicated. The York & North Yorkshire Growth Hub covers half the cost of your training. You simply pay your portion, they handle the rest directly.
Who's Eligible: SMEs in York/North Yorkshire (under 250 staff, under €50m turnover)
Application: Simple 15-minute Zoom call (we'll introduce you)
Payment: You only pay your 50% after approval
Funding is limited and first-come, first-served. Once approved, your place is secured.
"Is This Right For You? Find Out In A Free 20-Minute Call"
SAVING you £1200 Off the price today
TRANSFORM CHAOTIC GROWTH INTO PREDICTABLE REVENUE. BUILD SYSTEMS THAT SCALE WITHOUT YOU
You're successful, growing, and great at what you do — but sales? That's the part that feels like you're constantly firefighting.
BEFORE THE COURSE
- Struggling to predict monthly revenue consistently
- Relying on you personally for every sales conversation
- Leads falling through cracks with no proper follow-up system
- No structure — just reacting to whatever opportunity comes in
- Inconsistent results, unpredictable growth patterns
- Overwhelmed by sales tasks that should be systematic
- Growth feels chaotic and unsustainable
AFTER THE COURSE
- Predictable revenue forecasting and consistent growth
- Sales systems that work without your constant involvement
- Automated follow-up sequences that nurture prospects
- Structured approach to lead generation and conversion
- Scalable processes that grow with your business
- Clear sales playbook your team can follow
- Growth feels controlled and sustainable
Your Coach
ABOUT US
Meet dAN
Daniel Hodgson
Sales Expert & Entrepreneur
I'm Daniel Hodgson, a sales professional and entrepreneur who bootstrapped a business from zero to 10 employees, whilst building an ecommerce store that generated over £2 million in sales. I've experienced both the highs of rapid growth and the hard lessons that come with business challenges, in tough competitive markets.
Before entrepreneurship, I cut my teeth managing 94+ retail accounts for adidas across North England & Scotland, and 50+ direct accounts for AB InBev (Stella Artois, Becks), delivering consistent growth in highly competitive markets.
From face-to-face selling and ecommerce to B2B and B2C, I've gained hands-on experience in nearly every part of the sales world - including what happens when sales systems break down.
Over the years, I've walked the streets knocking on doors, pitched six-figure deals, and learned lessons the hard way — all with one goal: helping businesses grow.
Now, I'm on a mission to help 5,000 businesses build strong, strategic sales machines. If my experience - both the wins and the painful lessons - can help you feel more confident, close more deals, and enjoy your business again, that's a journey I'm proud to be part of."
- Credibility: After managing major accounts for adidas and AB InBev, I took the leap into entrepreneurship - bootstrapping a business from zero and creating an ecommerce operation that generated over £2M+ in sales.
- Authority: From knocking on doors as a field sales rep to building ecommerce systems that delivered 200% conversion rate improvements - I've mastered sales at every level.
- Benefit: Get the sales systems, confidence, and strategy that turn struggling founders into consistent revenue generators - without feeling like a pushy salesperson
"Is This Right For You? Find Out In A Free 20-Minute Call"
Spark Sales Program — 8 Week in detail
Each week is designed to build clarity, confidence, and a repeatable sales system.
Week 1: SALES MINDSET & GOALS – FROM CHAOS TO CLARITY
Objective: Set revenue targets and success metrics for your business.
Outcome: Clear growth vision and measurable benchmarks that create a focused approach to scaling.
What we cover:
- Revenue forecasting basics: how to predict what you can realistically achieve.
- Setting KPIs and measurements you can track.
- Defining your core strategy: who you help, how you help them.
- Building your mindset: from "hoping" to "knowing" what's coming.
Week 2: MARKETING ATTENTION – SPEAK TO THE RIGHT PEOPLE
Objective: Generate consistent qualified leads through multiple channels.
Outcome: A clear, step-by-step flow from first contact to closed sale.
What we cover:
- The "Pre-up Process" – a simple 5-step lead qualification this builds trust.
- How to understand your ideal client properly before you sell.
- What to say, when to say it, and what to avoid.
- Why people don't buy (and how to guide them without pressure).
Week 3: LEAD GENERATION – MULTIPLE CHANNELS WORKING SIMULTANEOUSLY
Objective: Build multiple channels working simultaneously for predictable lead flow.
Outcome: A clear, step-by-step flow from first contact to closed sale.
What we cover:
- The Urban Spark Sales Conversation Framework – a proven system for confident, natural, and successful sales conversations.
- How to qualify prospects through the structured questioning process.
- Building trust and rapport.
- Getting to "yes" to questions so everyone wins (leads and good people).
- Building trust (the hardest, but the most important skill to have learned).
WEEK 4: LEAD MANAGEMENT – CRM SYSTEMS THAT ACTUALLY GET USED
Objective: Implement systems that prevent leads falling through cracks.
Outcome: Consistent conversion of prospects to customers.
What we cover:
- Understanding your funnel: how to build a qualifying framework.
- "Qualify First" psychology of follow-up (and why most people get it wrong).
- The 3-step follow-up process that works without being pushy.
- Understanding why your pricing psychology (and strategy) is your friend.
- When to follow up, how often, and what to say each time.
WEEK 5: SALES CLOSING – PROVEN PROCESSES THAT CONVERT
Objective: Create repeatable sales processes that consistently convert prospects.
Outcome: Predictable conversion rates and confident closing techniques.
What we cover:
- The Urban Spark closing framework that removes pressure from selling.
- How to handle objections without being pushy or aggressive.
- When to present pricing and how to justify your value.
- Building urgency naturally through scarcity and social proof.
- The psychology of decision-making and how to guide prospects.
WEEK 6: CUSTOMER RETENTION – TURN BUYERS INTO REPEAT CUSTOMERS
Objective: Maximize customer lifetime value and build referral systems.
Outcome: Increased repeat business and systematic referral generation.
What we cover:
- Creating exceptional onboarding experiences that set expectations.
- Building customer success checkpoints and feedback loops.
- Developing upsell and cross-sell strategies that feel natural.
- Creating referral systems that generate consistent new business.
- Customer retention metrics and how to improve them.
WEEK 7: SCALING – SYSTEMS THAT WORK WITHOUT YOU
Objective: Build sales operations that function independently of founder involvement.
Outcome: Scalable processes that maintain quality while reducing your direct involvement.
What we cover:
- Documenting your sales processes for team replication.
- Creating sales training materials and onboarding systems.
- Building accountability structures and performance metrics.
- Technology integration and automation opportunities.
- Team structure planning for sustainable growth.
WEEK 8: SALES PLAYBOOK & ACTION PLAN – YOUR COMPLETE SYSTEM
Objective: Complete comprehensive sales system implementation.
Outcome: Your personalised sales playbook and 90-day action plan.
What we cover:
- Consolidating all frameworks into your custom sales playbook.
- Creating implementation timelines and priority actions.
- Setting up measurement systems and review processes.
- Planning next-phase growth and scaling strategies.
- Ongoing support and maintenance of your sales system.
what's included : -
- 8 × 120-minute intensive sessions 1 - 2 - 1 sessions.
- Weekly accountability check-ins.
- Implementation worksheets and action plans.
- Access to proven sales templates.
- 90-day implementation roadmap.
How we implement a rhythmic sales system into your business in 5 simple steps
"Is This Right For You? Find Out In A Free 20-Minute Call"
WHAT HAPPENS NEXT?
Step 1: Book Your Free Sales Discovery Call
We'll discuss your current situation, goals, and which program fits best.
Step 2: Growth Hub Introduction
We'll introduce you to the Growth Hub team for funding approval (15-minute call).
Step 3: Get Started
Once approved, you pay your 50% and we begin transforming your sales results.
"Is This Right For You? Find Out In A Free 20-Minute Call"
FUNDING IS LIMITED AND IS ON A FIRST COME FIRST SERVE BASIS SO DO NOT MISS OUT..
BOOK A CALL TODAY
£2400 Program - You Pay Only £1200 (50% Funded by York Growth Hub)"
Check Your Funding Eligibility - Free Call
Enter your best email below and book a meeting with Dan to discuss your sales training today.
YES! I'm Ready To Create A Business That Delivers Consistent Sales!
- Step 1: Book Your Free Sales Assessment Call
- Step 2: Growth Hub Introduction
- Step 3: Get Started We'll introduce you to the Growth Hub team for funding approval (15-minute call).
By providing us with your information you are consenting to the collection and use of your information in accordance with our Privacy Policy.
Our "Sales Confidence Guarantee"
Urban Spark - 30 Money Back Guarantee
If you complete all modules, attend all sessions, implement our strategies for 30 days, and don't see measurable results, we'll refund your investment"
Urban Spark 90 days PAYBACK Promise Guarantee
We will work with you until you get your investment back!
Urban Spark Sales Confidence Guarantee
If you complete your chosen program and implement the strategies we teach, but don't feel significantly more confident in your sales approach within 30 days of completion, we'll work with you 1-to-1 until you do - at no extra cost.
We're that confident our methods work because they are proven methods used by some of the biggest brands in the world.
100% Confidence. Zero Risk. Urban Spark’s Triple Guarantee.
STILL GOT QUESTIONS? WE GOT YOU!
Frequently Asked Questions
What is the Growth Hub 50% match funding?
It’s a funding scheme from the York & North Yorkshire Growth Hub that covers 50% of the cost of approved training and support programmes — like the ones Urban Spark delivers. You pay half, and the Growth Hub funds the rest. It’s a brilliant way to get expert help without the full price tag..
Am I eligible for the 50% match funding?
If you're a business based in York or North Yorkshire, and you're an SME (that’s fewer than 250 staff and under €50m turnover), you're most likely eligible. The best way to check is to speak to your Growth Hub Business Relationship Manager or message us — we’ll help you find out fast..
How do I apply for the funding?
You don’t have to fill in loads of forms — the Growth Hub team will guide you through it. We will introduce you and the application process is a short zoom call. Once approved, they’ll confirm the funding and we’ll get you started.
Do I have to pay the full amount upfront?
No — you’ll only pay your 50% share, and the Growth Hub will cover the other half directly. We’ll invoice you for your part once your place is confirmed..
Is the funding guaranteed?
It’s limited and offered on a first-come, first-served basis. Once you're approved by the Growth Hub, your place and funding are secured — so it’s best to apply early.
Do I have to be good at sales already?
No — that’s exactly what we’re here for. Whether you’re brand new or you’ve been selling for years, we’ll meet you where you are and help you build a stronger, more confident approach to sales.
How long do the programmes last?
You can choose the support that suits your business best:
Workshop: 3 hours (group)
Fire Up: 4 weeks (group or 1-to-1)
Spark: 8 weeks (group or 1-to-1)
Ignite: 12 weeks (group or 1-to-1)
Fractional Sales Director: 12-week strategic 1-to-1 support
What kind of results can I expect?
Clients typically see:
More leads and better conversion
Clear sales structure and confidence
Growth in revenue and customer base
We focus on giving you systems that keep working — not just ideas that sound good.
